Proposion Engages Matter Communications

BOSTON Matter Communications said it has been hired for public relations and branding services by software developer Proposion.

Proposion develops and delivers products and services that extend the reach of collaborative software. Its flagship product, Proposion N2N, is an enterprise-class data connector that facilitates the integration of Microsoft’s .NET framework to Lotus Notes and Domino applications.

Matter will handle media and analyst relations, as well as direct and online initiatives, collateral materials and trade show booth design. The Salisbury, Mass.-based client’s budget was not disclosed.

“The team at Matter impressed us from our first interaction, providing the creative and strategic thinking we had been seeking in an agency partner,” said Steve Walch, president of Proposion in a statement. “We are confident that Matter’s proven ability to execute high-impact PR and marketing programs will be an important driver for our business.”

Matter is a independent 15-person agency located in Newburyport, Mass. Other clients include Beacon Power, Lexar, M/A-Com and Sonopress.

—Adweek staff report