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McCann Erickson in San Francisco has named Steve Soldano global managing partner on Microsoft. Soldano came from MindShare in New York, where he had been worldwide strategic planning director since January 2004.

Independent BuderEngel and Friends in San Francisco has hired Jabeen Yusuf as director of account management. She arrives from Oakland agency Carol H. Williams, where she was group account director.

The True Agency in Los Angeles has advanced chief operating officer Valencia Gayles to the position of president.





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