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Specs
Who (l.-r.) Mike Germano, CEO; Chris Petescia, chief product officer; Darryl Ohrt; executive creative director; Kyle MacDonald, chief technology officer
What Full-service social media agency
Where Brooklyn, N.Y.
For an agency based in Dumbo, picking the United Arab Emirates for its second location might seem like a cultural reach. But after seeing all the big brands with regional offices in Dubai, Carrot Creative decided to open up shop there in January. CEO Mike Germano said while Brooklyn and the UAE may be cultural opposites in some ways, he believes they can make social media work there.
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