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NEW YORK Virgin Mobile USA incumbent Leagas Delaney is defending the estimated $50 million account, the client confirmed. In a statement, Howard Handler, chief marketing officer of Virgin Mobile USA, confirmed that the telco is reviewing the creative and media planning portions of its business.
“As part of an advertising agency review process, Virgin Mobile USA is evaluating a select number of potential partners – including our current agency of record, Leagas Delaney,” Handler said.
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