Pizza Hut Plans Pre-Game Push

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DALLAS Jessica Simpson and the Muppets will appear in a Super Bowl pre-game commercial for Pizza Hut as part of a $50 million campaign for a new product called Cheesy Bites Pizza, the client said.

Created by Pizza Hut lead agency BBDO in New York, the pre-Super Bowl commercial presents Muppets character Miss Piggy wearing the same outfit as singer Simpson.

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