Pepsi's Music Chief Makes the Super Bowl Sing

On the brand's ties with artists like Katy Perry

Emma Quigley, who joined PepsiCo last October as its first North American head of music, is a heavy hitter in music, having spent the previous two years leading global marketing efforts at Capitol Music Group, with earlier senior stints at EMI and Universal Music. When she joined the beverage giant, Quigley said one of her central goals was to forge relationships with emerging artists.

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