Omaha Steaks Buys Into Facebook Commerce

Despite the negative noise surrounding f-commerce, retailer launches online shopping option

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Some would say opening a Facebook store right now is as good a move as launching an app for Windows Phone devices. There’s not enough demand, goes the argument. Bloomberg BusinessWeek even published a much-discussed article in February that looked at the decisions by Gap, JCPenney, Nordstrom and Gamestop to shutter their Facebook stores.

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