Obama Calls for DTV Delay

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

NEW YORK President-elect Barack Obama joined the Consumers Union in urging Congress to reconsider the Feb. 17 digital transition deadline.

In a letter to lawmakers Thursday, John Podesta, co-chair of Obama’s transition team, called for an extension. “With coupons unavailable, support and education insufficient, and the most vulnerable Americans exposed, I urge you to consider a change to the legislatively mandated analog cutoff date,” Podesta wrote.

According to Nielsen, about 7.8 million households or 6.8 percent of total U.S.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in