New York Post Dares You to Ignore Its New Ads

'Made You Look' work from Goodby, Silverstein N.Y.

It's as true in the New York Post's advertising as it is in the tabloid's in-your-face editorial content: "A good headline kicks you in the eyeballs." The Post hasn't advertised in more than a decade, and in this first wave of ads, after its digital relaunch last year, the out-of-home effort reminds readers that the Post remains as New York as ever.