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NEW YORK New York has entered into its second major marketing partnership, this time with The History Channel, which will provide the city with $19.5 million that will be used to boost tourism and promote New York’s history, city officials said today.
The History Channel will provide $15 million for advertising New York City as a tourist destination, $3.5 million for historic preservation and $1 million to produce five, one-hour segments about the city that will air on the cable channel.
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