New West President at Avenue A/Razorfish

NEW YORK AQuantive has appointed Darin Brown president of Avenue A/Razorfish’s West region.

Brown, 38, had been executive vice president of Avenue A/Razorfish West. He replaces Clark Kokich, who was named worldwide president of Avenue A/Razorfish in September. Bob Lord is president of Avenue A/Razorfish East, and Dave Friedman is president of the agency’s Central division.

In his new role, Brown will lead Avenue A/Razorfish’s offices in Seattle, Portland, Los Angeles and San Francisco.

Brown joined the agency in 2004, when Avenue A acquired Razorfish, where he was an executive vice president. After the merger, he worked to integrate Avenue A’s media capabilities with Razorfish’s site design expertise.

Prior to joining Razorfish in 1998, Brown worked for nearly eight years at Leo Burnett in Toronto, where he helped create the agency’s interactive group.