New Campaigns: NEW ENGLAND Client: Risk Capital Reinsurance Co., Greenwich, Conn.

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Agency: Keiler & Co., Farmington, Conn.
Creative Directors: Mike Scricco and Mel Maffei
Art Director: James Pettus
Copywriter: Doretta Wildes
Photographer: Jim Coon
In its newest work for Risk Capital Reinsurance Co., Keiler & Co. uses unexpected images to convey the client’s unconventional approach to the staid insurance business.

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