New Ads From Phillips-Ramsey Promote Alternate Uses For WD-40

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A bespectacled, bumbling car wash employee with an obsession for cleanliness serves as spokesman in a new campaign for WD-40 spray lubricant.
The national multimedia campaign, from San Diego agency Phillips-Ramsey, features Everitt, a nerdy attendant who uses WD-40 as a cleaning agent for vehicles, not just as a general lubricant.

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