Net Shopping Booming in December

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Online spending in the U.S. was up 91 percent during the first week of December as compared to spending for an average week in November, according to a new eSpending report released by Goldman Sachs, Harris Interactive and Nielsen/NetRatings.

According to the report, which is based upon a weekly national survey of 500 randomly selected online shoppers, Americans spent $2.6 billion in the first week of December. Comparatively, they spent $1.4 billion on the Internet during an average November week.

Also,



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in