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NEW YORK For the third consecutive year, Microsoft’s MSN has signed on as a sponsor of the Cyber Lions awards at this year’s Cannes International Advertising Festival.
As a part of the sponsorship, MSN again will be responsible for a cyber lounge situated in the central area in the Palais des Festivals during the June 20-26 event.
The Cyber Lions, which will be presented June 23, honor creative excellence in online advertising. This year R/GA chairman and CEO Bob Greenberg will lead judging in the category.
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