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NEW YORK
Adweek made the following hires and promotion. Michelle Jeffers was named San Francisco bureau chief, effective today. She will be covering the Bay Area ad market, as well as Silicon Valley and the high-tech industry. Jeffers previously was a writer and reporter for Red Herring, Forbes.com and Business 2.0. Karen Barr was appointed online photo editor; she most recently served as a freelance photo editor and art buyer. Deanna Zammit joined as editorial assistant; she graduated from the Medill School of Journalism in December 2001, where she earned a master’s degree, and interned in the South Florida Sun-Sentinel’s business department during a semester in Washington.

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