Monsters of Advertising: Recognize These 13 Horrible Beasts From Your Agency?

MediaCom preps for a frightful Cannes session

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

MediaCom is lurching, zombie-like, toward the Cannes Lions festival with a real horror show of a session planned for this Sunday. And it's bringing all kinds of monsters of the advertising industry with it.

To promote its session, "How to Survive a Zombie Attack (And Harness Cultural Trends to Grow Brands)," the media agency has drawn up sketches of 13 archetypal advertising monsters that you probably recognize from your agency life.

They include The Doll, who only parrots the boss's opinions; Dr.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in