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Fogarty Klein Monroe has won the $5 million creative and media account of Mission Foods.
The Houston-based shop topped PGC Advertising, The Promotion Network and The Integer Group, all in Dallas, plus the local office of incumbent Ryan Partnership in Westport, Conn., in a review, sources said.
A Mission official cited the need for an “innovative approach” as the reason for the review. A Ryan representative said the review related to concerns about the way the business was staffed.
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