Merkley Grows Ferrero Biz

NEW YORK Merkley + Partners has added four new creative assignments from Ferrero USA, a client since 2004, the agency confirmed.

The Omnicom Group shop declined to reveal spending for the new tasks, which came without reviews. Sources, however, put the total budget at $15-20 million.

Merkley has added interactive duties on Tic Tac; ad duties on two new flavors of Tic Tac; ad duties on two new flavors of Tic Tac Bold; and ad duties on Rondnoir, a new line of dark chocolate that will hit stores this fall.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in