Media Hires at WestWayne

WestWayne has appointed Meltresia Hudson a media buyer on the SunTrust account. Prior to joining the Atlanta-based agency, Hudson was an in-house media buyer at Haverty’s Furniture. The shop has also hired Ivan Tafur as a media buyer on the Southeast Toyota Distributors account. Tafur most recently worked in a similar position at Zimmerman and Partners Advertising in Fort Lauderdale, Fla. In addition, Kate Newby and Chrissy Dougherty have joined WestWayne’s breatheinteractive as account executive and assistant media planner, respectively. Newby previously worked in San Francisco as a media buyer for Interactive and Dougherty joins the shop from Coca-Cola’s headquarters in Atlanta, where she was an assistant media buyer.