Media All-Stars 2003: Interactive - Jeff Lanctot

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A quick study, he has a clear perspective on what both sides of the table need.

Not too long after Jeff Lanctot joined online media specialist Avenue A in 1999, one of his colleagues, Maggie Boyer got a telephone call from the vp of sales at a major Web site, who recounted how impressive Lanctot was on a panel he’d seen him on.

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