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Audi of America has seeded the November launch of its fall TV campaign with the release of two spots: one drives home the universal popularity of its all-wheel drive Quattro and the other unveils the new A6 midsize luxury model. The latter will be officially unveiled in November.
Audi’s U.S. agency, McKinney & Silver in Raleigh, N.C., created the six commercials, two of which broke last week. The remaining four spots and an extensive print series will follow in November.
The automaker is in the midst of an American resurgence that began three years ago.
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