McCann-Erickson Lands Creative for Dimetapp, Anbesol

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NEW YORK–McCann-Erickson has landed creative duties and Universal McCann has won media planning duties on Dimetapp and Anbesol, both owned by the Whitehall-Robins Health division of American Home Products. Billings were undisclosed but are estimated at between $15-20 million combined. The win comes after a review of undisclosed shops.

Young & Rubicam was the incumbent on Dimetapp and did not defend.

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