Brand Marketing

Mars Previews New Rivalry-Themed Twix Campaign From BBDO

Are you left bar or right bar?

Headshot of Tim Nudd

By Tim Nudd

June 22, 2012

CANNES, France—The two bars inside Twix are about to have a falling out.

Tim Nudd
@nudd Tim Nudd is a former creative editor of Adweek.
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