Management Shuffle at BBDO West

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LOS ANGELES Tom Hollerbach is stepping down as president and CEO of the West Coast operations of Omnicom Group’s BBDO, the agency confirmed.

There will no longer be a president-level executive on the West Coast. Hollerbach’s duties heading up BBDO’s Los Angeles and San Francisco offices will be taken over by Peter Sherman, who becomes managing director.

Sherman joins BBDO’s West Coast operations from its New York headquarters office, where he was a senior account director and oversaw the DirecTV account.



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