MAKING WAVES

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

To publicize the Downtown NYC River to River Festival 2002, New York design firm Two Twelve Associates has created a playful campaign that includes print and bus-shelter ads, street signs, posters, and a Web site.

The free arts festival, which aims to celebrate the resilience of New York’s Lower Manhattan area, kicked off in May and will continue through September of this year.

The project is particularly significant for Two Twelve Associates, whose offices were located in Lower Manhattan before being destroyed in the Sept.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in