Liquor Distributor Considers IAC Group

DALLAS Schieffelin & Somerset is consolidating Hispanic merchandising, public relations and media duties across its brands and is reviewing roster agencies to handle the work, the client confirmed.

The New York-based liquor distributor has not determined whether one agency will handle all duties or three shops would each be responsible for a discipline, according to client senior brand manager of scotch brands Manny Gonzalez.

The

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