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DDB Needham Dallas last week was negotiating a contract covering the $30 million-plus advertising account of telecom upstart Level 3 Communications, sources said.
DDB edged out Leo Burnett, Chicago; Winkler Advertising, San Francisco; and at least one undisclosed agency in the company’s review, according to these sources.
DDB chief executive officer and president Jake Schroepfer declined to comment. Representatives of Level 3, which is relocating its corporate headquarters from Omaha, Neb., to Broomfield, Colo., would not confirm DDB’s selection at press time.
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