KSV Preps 'No Hassle' Push for Chittenden Bank

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Chittenden Bank promises to provide potential customers with hassle-free products and services in its first campaign from Kelliher Samets Volk.

“People are looking to alleviate stress about money,” said Bill Drew, creative director at Burlington, Vt.-based KSV. “Chittenden is good at handling things for people—they’re very competent.”

In a 30-second TV spot, titled “Old Motorcycle,” a man is shown in his garage, tinkering with his bike.

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