Kiehl's Debuts The Derek Zoolander Center for People Who Don't Age Good

Zoolander 2 promo touts anti-aging products

"What is this? A center for ants?" No, it's a new brand activation from Kiehl's. The Derek Zoolander Center for People Who Don't Age Good, opening in New York's West Village today, is the latest in a slew of promotional efforts for Zoolander 2, which hits theaters on Thursday.