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Narrows Review List to 3 Shops
CHICAGO–Kemper Insurance Companies has narrowed to three the list of agencies being considered for its $10-12 million advertising account.
Still in the running are Cramer-Krasselt, Chicago, and Carmichael Lynch and Martin/Williams, both in Minneapolis.
A decision is expected in late May.
The agencies will present creative ideas and strategic concepts, said Joel Borgardt, vice president of corporate marketing for the Long Grove, Ill.,

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