Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
DALLAS Keating Magee’s $1 million image campaign for Tulane University Hospital and Clinic focuses on the client’s range of specialties and introduces its new tagline, “Minds that heal.”
Five 15-second television spots are meant to reinforce the hospital’s brand and unify its Centers of Excellence that include the Tulane Institute of Sports Medicine, the Center for Minimally Invasive Surgery, the Tulane Hospital for Children and the Tulane Cancer Center, the shop said. Each spot concentrates on a particular area of specialization.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in