Just the Start for Consumer Cutbacks

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

NEW YORK Even in these tough times, consumers remain committed to the lifestyle priorities of a better economy. Namely, they are interested in health and wellness, convenience and conscience. But these behaviors are quickly being redefined by financial constraints.
 
Since the fourth quarter, Bain & Co. has been gathering insights into how the current turbulence is causing consumers to rethink those habits.

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