It’s Splitsville For KB+P, Meow Mix

Kirshenbaum Bond + Partners and Meow Mix have parted ways on the client’s $15 million creative account, the agency confirmed, citing “creative differences.” The shop retains media duties. MDC’s KB+P had held the Secaucus, N.J.-based client’s business since March 2002. The client could not be reached. The account’s status could not be determined.