IQ News: Razorfish Joins the Hunt For Think New Ideas

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.

Silicon Alley interactive developer Razorfish has joined the lengthy list of suitors for Think New Ideas. According to sources close to the company, however, Razorfish has taken its interest one step further, placing a bid to buy the New York-based shop. The amount of the bid wasn’t known at press time.
Other companies who industry executives say have held discussions with Think include True North Communications interactive agency Modem Media.Poppe Tyson and two unidentified back-end technology companies.
Any agreement for Think to be purchased would likely be inked in the next few weeks as contracts for several senior managers at Think expire June 1.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in