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MSNBC on the Internet is becoming the latest site to embrace custom online publishing.
Late last week, the company launched a section, Style Watch Work, created by MSNBC editorial staff and sponsored by Levi Strauss & Co. to promote its Levi’s, Slates and Dockers brands.
MSNBC.com has struck similar deals recently with Toshiba, U.S. Robotics and Johnson & Johnson, which have all committed between $100,000 and $1 million for sponsorship deals ranging from one month to one year.
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