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In an effort to expand rich broadband applications that deliver the production quality of TV in an interactive environment, Santa Monica, Calif.-based Launch Media and Intel are collaborating on a personalized music channel. The as-yet-unnamed broadband channel, which will be delivered to users’ PCs via satellite, is slated to launch in early 1999.
The music channel will feature content–including album reviews, artist performances, and interviews–currently available through the Launch CD-ROM and the myLaunch Web site (www.mylaunch.com).
Dave Goldberg, CEO of Launch Media, said the new venture will blend the rich media capabilities of the disk with the personalization features of the site.
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