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Company Offers Product Test
Net.Genesis, Cambridge, Mass., announced the Most Valuable Customer program, a new professional services offering to let prospective customers get a taste of what its flagship software product, Web measurement and analysis tool net.Analysis, can offer. For a flat fee of $5,000, businesses can provide a fixed amount of data to net.Genesis, which will report back on such things as where the hot and dead spots on a site are, what content is being viewed frequently, what domain names are visiting the site, if purchases and downloads are being made and whether banners are working.
And the Gold Pencil Goes To …
One Show Interactive, the awards show honoring new media advertising, announced the finalists for its second annual awards show.
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