Data & Insights

Infographic: The Video Sites Millennials Can’t Live Without (and the Ads They Can Live With)

YouTube, Netflix and social all surpass TV

By Carrie Cummings

March 14, 2016

Media consumption habits of the younger generation are increasingly relevant to marketers as Gen Zers begin to overtake millennials as the demo du jour. In its annual Acumen Report, Defy Media studies how Gen Z and millennials consume media.

Carrie Cummings
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