Data & Insights

Infographic: Most Millennial Women Value Entrepreneurship, but They Also Prioritize Family

83% want to own their own business, while 55% work on a 'side hustle'

data-workitout-content-2017 — Advertising needs to address millennial women as the CEOs of their own lives.Getty Images/iStock Photo

June 5, 2017

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.

Whether job hunting on social media, balancing career and home life or working on their side hustles, millennial women are bringing a new and unique ethos to the workplace.