How This Baseball Fan Turned His Passion Into a Thriving Brand

The 7 Line is for Mets fans, by Mets fans

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A decade ago, Darren Meenan was screen-printing T-shirts in his parents’ basement. The die-hard Mets fan didn’t plan to turn his passion for The Amazins into a business. But 10 seasons later, his The 7 Line, named for the subway line that takes fans to the Queens neighborhood that is home to the Mets, has partnerships with manufacturers New Era and Majestic and a licensing deal with the MLB.

“Major League Baseball took a huge gamble on us,” Meenan told us recently in his office in Hauppauge, New York, which is also home to a warehouse and podcasting studio, a long way from his parents’ basement.



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