How CEO Gary Friedman Built Restoration Hardware Into RH, a Luxury-Brand Juggernaut

A transformation 20 years in the making

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In early June, much of the country was beginning to emerge from its pandemic-induced hibernation—cars creeping back on to roads, restaurants moving tables outside and, of course, stores opening their doors. 

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This story first appeared in the Sept. 21, 2020, issue of Adweek magazine. Click here to subscribe.