Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
Growing up is never easy, and millennials have turned the struggle into a slang word: "adulting," with dedicated memes that say things like, "I'm done adulting for the rest of the day," as well as, "Adulting is hard. I deserve wine."
"When you say, 'I'm adulting,' it means you're taking care of business," explained Kelly Williams Brown, author of Adulting: How to Become a Grown-up in 468 Easy(ish) Steps. "Millennials have anxieties that other people have it together, and they don't.