Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
When Lauren Bush Lauren, founder and CEO of FEED Projects, attended the Adobe Summit last year on behalf of her brand, she met the Adobe team. They clicked instantly, and Adobe and FEED decided to embark on a creative journey with a competition unlike any other.
The two companies came up with the "Adobe Make It Challenge" that would take six creatives from across the country and give them one week to create a holiday campaign for FEED, which is dedicated to fighting world hunger.