Household International Selects Gotham

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NEW YORK–Gotham has landed ad duties on Household International’s $15-20 million account, following a review that included fellow New York shops DDB and Saatchi & Saatchi; J. Walter Thompson, Chicago; Martin/Williams, Minneapolis; and The Richards Group, Dallas.

“We selected Gotham because of its demonstrated insight into opportunities inherent in our corporate brand, and its extensive experience in corporate and financial services advertising,” said Craig Streem, vice president, corporate relations and communications at the Prospect Heights, Ill.

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