$100 Mil. AARP Insurance Account in Review

NEW YORK—United Healthcare has put its direct marketing account for AARP Supplemental Health Insurance into review and named Matchworks to handle the process, the consultancy confirmed. Jan Boyle, a principal at Matchworks, put the budget at $100 million. RFPs are due to go out this week. Seabury & Smith in Fort Washington, Pa., is the incumbent and has been invited to defend, said Boyle. She said four semifinalists will be selected this month, with a cut to two finalists by mid-January. The New York consultancy handled a review earlier this year for the AARP not-for-profit business, which went to GSD&M in Austin, Texas, which also handles ad duties for United Healthcare.

Rives Advances in San Francisco Chronicle Review

DALLAS—Rives Carlberg has advanced to the finals of a review for two projects of Hearst Communication’s San Francisco Chronicle. The Houston shop will contend against Interpublic Group’s Foote, Cone & Belding and the Omnicom team of DDB and Direct Partners Group, all of San Francisco, the client said. Agencies will present creative on Dec. 17-18. The client said the paper spends $3-4 million on advertising. Incumbent Grant, Scott & Hurley, San Francisco, is not participating. Rives, which handles the ad account of The Houston Chronicle, another Hearst publication, worked with the Chronicle’s new vice chairman and associate publisher, Gary Randazzo, when he was the Houston paper’s svp, sales and marketing.

Fogarty Won’t Appeal Rejection of Lottery Protest

DALLAS—Fogarty Klein Monroe said it will not pursue its protest of the Texas Lottery Commission’s ad review following the rejection of its filing by the lottery’s acting executive director, Gary Grief. The Houston agency lost the general-market portion of the lottery’s $35 million ad account to DDB in Dallas following a review. DDB’s first major work for the lottery will break in January.

DraftWorldwide Joins Coors Roster

CHICAGO—DraftWorldwide’s first work for Coors Brewing is set for early 2004, the agency said. The Interpublic Group-owned Chicago shop was enlisted as the Golden, Colo., brewery’s secondary promotions agency following a review that included the Tracy Locke Partnership, Dallas, and 141 Communicator, Chicago. Coors’ lead promotions agency is Omnicom’s Integer Group, Denver. Spending is estimated at $15-20 million.

PacifiCare Taps Anita Santiago for Hispanic Ads

LOS ANGELES—Anita Santiago has won PacifiCare Health Systems’ $1 million-plus Hispanic account. The Santa Monica, Calif., shop will handle creative and media for PacifiCare’s Latino Health Solutions initiative, a new program aimed at increasing healthcare services to Hispanics. The other finalists were al Punto in Tustin, Calif., and cruz/kravetz: Ideas, Enlace Communications and Wing Latino Group, all in Los Angeles.

For the Record

Dally Inc. operates in Fort Worth, Texas. The Nov. 25 Adweek reported the agency formerly known as Dally Advertising had closed.