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SicolaMartin, OMD Lose Novell’s Account
NEW YORK—SicolaMartin and OMD lost creative and media duties, respectively, for Novell’s $30 million account. Orem, Utah-based Novell selected WPP’sJ. Walter Thompson, New York, to handle its creative and media account, a client representative said, following a review that was nearly scuttled, said sources. SicolaMartin, Austin, Texas, utilized the resources of sister shop Young & Rubicam in New York to pitch against Mullen, Wenham, Mass.,
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