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T.G. Madison Beefs Up Creative Team

ATLANTA—T.G. Madison has hired John Carter as senior vice president and creative director. Carter, most recently CD at Ogilvy & Mather’s former Atlanta office, heads crosstown to lead a team of new creative hires. They include associate CDs Paige Bryars and Lara Gilmore. Previously, Carter worked at Goldberg Moser O’Neill and BBDO West in San Francisco.

McKinney to Market Bacardi’s Top Rum

ATLANTA—Bacardi U.S.A.

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