Hotline


Adams Golf Assigns Media To Carat ICG
LOS ANGELES–Adams Golf has selected Carat ICG, Los Angeles, as its media agency of record without a review. The account is worth nearly $20 million. Broadcast media duties for the Plano, Texas-based golf club maker were previously handled by RD/Fox, San Francisco, which maintains creative duties. Prime Time Sports continues to place Adams’ infomercials, while Novus Marketing handles print placements. John Galloway, vice president/general manager of Carat ICG’s Denver office, will oversee the account.

Hyundai Seeks Marketing, Sales Chiefs
LOS ANGELES–Hyundai Motor America, Fountain Valley, Calif., has begun a search to fill two vacant posts, vice president of marketing and vice president of sales, according to Hyundai director of communications Chris Hosford. Vice president of parts Frank Ferrera is currently serving as acting vp of marketing, and East regional general manager Mike Tocci is serving as acting vp of sales.

Goodby Breaks HotBot Campaign
SAN FRANCISCO–Goodby, Silverstein & Partners, San Francisco, launches a branding campaign for Wired Digital’s Internet search engine HotBot this weekend. The estimated $10 million campaign includes TV and radio executions and features the tagline “Search smarter.” The work will appear initially in New York, San Francisco, Seattle and Austin, Texas.

Accounts Roundup … Citron Lands Revo
Citron Haligman Bedecarrƒ in San Francisco won the estimated $1-2 million account for Revo sunglasses after a review of undisclosed shops. The Sunnyvale, Calif., client is a division of Bausch & Lomb. … Software firm Inktomi Corp., San Mateo, Calif., has hired the San Francisco and New York offices of Hampel/Stefanides to handle its ad account, following a review of several undisclosed shops. Billings are undisclosed.

Onward & Upward … Smith Joins RPA
Lisa Marie Smith joins Rubin Postaer and Associates, Santa Monica, Calif., this week in the new position of manager of new business. For the past year, Smith has been a business development consultant to ad agencies, mostly in the San Francisco area. Previously, she worked as a vice president of business development/director of public relations and media merchandising at Goldberg Moser O’Neill in San Francisco. Smith reports to Gary Wenzel, senior vice president, director of account services. … Tim Williams, founder of Salt Lake City-based Williams & Rockwood and former managing director of the recently merged FJCN/W&R, has left the agency business after 20 years to open a consulting firm. Williams’ new venture, Ignition Consulting Group, aims to help ad agencies and marketing firms manage their business, particularly on the creative side. FJCN/W&R, which has now changed its name to FJCandN, will not replace Williams.