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Fallon in Line for Joe Boxer
SAN FRANCISCO–Joe Boxer here is set to award a strategic branding assignment to Fallon McElligott’s New York office after a national review. Fallon is “in final negotiations” with Boxer for a “brand development campaign” that does not include advertising, said Denise Slattery, the client’s vice president of marketing. The apparel company will continue to handle creative and media duties in-house, sources said.
Runyon, Hill & Knowlton Win California Contract
SAN FRANCISCO–The California Department of Health Services last week awarded a $90 million, three-and-a-half-year education and outreach contract to the team of Sacramento-based Runyon, Saltzman & Einhorn and public relations firm Hill & Knowlton, Los Angeles.